Gwen Stefani's L'Oreal Ad & Reviews of L'Oreal's New Infallible Le Rouge 10 hr Lip Color

          I recently brought the "Infallible Le Rouge" in the same crimson color, it was sticky initially but when you blot it with tissue its really long lasting. I think I liked it, the average rating is 3,the best part is it does not dries your lips, even if you don't apply lip balm. It does not has any smell. Here are a few reviews I read online:

Source :makeupalley

Review 1

"These are amazing. They are very comfortable, long lasting, pigmented and dont dry out your lips at all. They don't taste like anything (boyfriend friendly) and have almost no smell either. They are just amazing, I've bought like 4 so far. I love that they are on the matte side, since I hate the look of lipgloss.Tender Berry its an amazing natural nudish color that comes out as a very natural medium/light pink on my NW35 (liquid) or NC43 (powder) Olive skin tone. LOVE. I also have Bold Bordeaux, also an amazing shade for Olive skin tones, but its too dark for my small lips :( Also have Everlasting plum but its also too dark for my small lips, but it makes a beautiful cheek stain. Bold bordeaux looks bright and gorgeous on the cheeks as well, and the formula is on the matte side so it looks very nice. Will repurchase a couple more."

Review 2:

"The formula for this seems OK. I got it in #130, Enduring Berry which has the most garish golden frost to it that makes my lips look AWFUL. Even after using a two phase makeup remover some of the sparkle remains. The colour looks nice in the tube but OMG the frosty sparkle takes over. Make sure you can return this if you purchase it. I'm throwing it away after trying to wear it out of the house for over two weeks."

Here is the Beauty Experiment: